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Getting Your Products Into The Market -

Where: Skagit Farmers Supply - Main Office conference rm , 1833 Park Ln, Burlington 98233 (US).

Entrance to the conference room is in the rear of the building - park in the lot or along the street.

Date: Jan 30 2018 - Jan 30 2018
Time: 8:45am - 4:30pm
Event description:

You’re planning a new business or launching a new product. Who will you sell your product to and how do you establish those new relationships? And how will you get your products to your new customers?
At this workshop you will learn some key sales concepts and methods including choosing viable market channels, setting your price, establishing relationships with buyers, preparing a product-offering sheet, and making a sales presentation.

NABC staff with many years of retail grocery and institutional food service industry experience will present this workshop along with other local experts, covering topics to include branding, competitor analysis, defining a product niche and value proposition, setting a price, making the sales pitch, and maintaining your position in the market place.

Presenters:
Jeff Voltz, Project Manager, NABC
Karen Mauden, Account Manager, NABC
Tim and Grace Lukens, Founders,
Grace Harbor Farms

Panel Discussion-Question and Answer:
This workshop will also feature a panel discussion with industry buyers. Participants will learn about opportunities and requirements for selling to a variety of markets as well as getting to ask questions directly to these buyers.

Panelists:
Summer Alexander, Produce Manager
Central Co-op
Craig Cayton, Director-Retail Division
Crown Pacific Fine Foods
Joshua Jackson, Merchandising Manager
Community Food Co-op
Jade Vantreese, Sales & Marketing Coordinator
Puget Sound Food Hub

NABC would like to thank our sponsors: